The meditation and mental health app market reached $8.64 billion in 2026, with around 2,500 apps competing in the category. When…
Tatiana Odnorozhenko
27.04.2026
The App Store listing is the first thing a user sees and the only thing the algorithm reads. Between 59%…
Tatiana Odnorozhenko
20.04.2026
This guide covers how to combine Apple Search Ads and ASO so that paid campaigns strengthen organic growth — and…
Tatiana Odnorozhenko
06.04.2026
By 2025, China’s mobile market will have become a unique universe with its own rules, heroes, and ecosystems. This is…
Tatiana Odnorozhenko
19.11.2025
An app icon is more than just an image. It’s our permanent visual ambassador on the user’s smartphone. While screenshots…
Tatiana Odnorozhenko
10.11.2025
In this article, we’ll explore one of the most effective tools for boosting conversion — screenshots in the App Store…
Tatiana Odnorozhenko
15.10.2025
In this September 2025 issue of ASO News, we’re breaking down the biggest updates from the App Store and Google…
Tatiana Odnorozhenko
07.10.2025
The name of your app is your hook in the user’s mind. As they scroll through a feed, an ad,…
Tatiana Odnorozhenko
23.09.2025