How to choose keywords for App Store and Google Play is a question most guides never fully answer. Most ASO…
Tatiana Odnorozhenko
08.07.2026
Every January, millions of people download a fitness and health app — and most delete it by February. Wrong app…
Tatiana Odnorozhenko
06.07.2026
In this edition of ASO News for June 2026, we cover the key changes in App Store and Google Play…
Tatiana Odnorozhenko
02.07.2026
The App Store listing is the first thing a user sees and the only thing the algorithm reads. Between 59%…
Tatiana Odnorozhenko
20.04.2026
This guide covers how to combine Apple Search Ads and ASO so that paid campaigns strengthen organic growth — and…
Tatiana Odnorozhenko
06.04.2026
In this edition of ASO news for March 2026, we cover the key changes in App Store and Google Play…
Tatiana Odnorozhenko
01.04.2026
Why focus on ASO in the fitness app category? Fitness apps didn’t appear as a passing trend — they became…
Tatiana Odnorozhenko
25.03.2026
Welcome to our annual mobile app market report for 2025. In this article, we explore the biggest changes across the…
Tatiana Odnorozhenko
18.03.2026
Reinstalls are repeat installs by users who had previously downloaded the app but, for one reason or another, deleted it….
Tatiana Odnorozhenko
10.03.2026
In this February 2026 edition of ASO News, we take a detailed look at the key updates in the App…
Tatiana Odnorozhenko
02.03.2026