AI app ASO is a discipline of its own — and here’s why: in 2025, users spent 48 billion hours…
Tatiana Odnorozhenko
09.09.2026
Most people have a finance app in 2026. Most of them use it like a fancy bank statement: open it,…
Tatiana Odnorozhenko
03.09.2026
In this edition of ASO news for August 2026, we cover the key changes in App Store and Google Play…
Tatiana Odnorozhenko
01.09.2026
The most popular mobile games don’t dominate the charts on gameplay alone. Their store pages get more attention than most…
Tatiana Odnorozhenko
23.06.2026
Every month, 130+ million people open a language learning app — and most of them quit within three weeks. Not…
Tatiana Odnorozhenko
12.06.2026
Looking for free ASO tools is a reasonable move right now — whether due to tight budgets, early-stage mobile projects,…
Tatiana Odnorozhenko
09.06.2026
ASO at agency or corporate scale is not just a bigger version of managing one app. The logic is different….
Tatiana Odnorozhenko
04.06.2026
In this edition of ASO news for May 2026, we cover the key changes in App Store and Google Play…
Tatiana Odnorozhenko
01.06.2026
An ASO case for a fitness app in the Health & Fitness category is one where the cost of getting…
Tatiana Odnorozhenko
28.05.2026
ASO for app marketers and brands starts with one uncomfortable fact: most teams still treat App Store and Google Play…
Tatiana Odnorozhenko
15.05.2026