Reinstalls are repeat installs by users who had previously downloaded the app but, for one reason or another, deleted it….
Tatiana Odnorozhenko
10.03.2026
In this February 2026 edition of ASO News, we take a detailed look at the key updates in the App…
Tatiana Odnorozhenko
02.03.2026
Mobile app KPIs are the only way to understand whether ASO is actually working. We often see teams that treat…
Tatiana Odnorozhenko
23.02.2026
Today, let’s talk about mistakes leading to worse App Store product page conversion rates. If you look at it, ASO…
Tatiana Odnorozhenko
10.10.2023
What was unique about 2023 for ASO in the niche of fitness and health apps? The growing popularity of sports…
Tatiana Odnorozhenko
02.10.2023
We all chase how to increase installs when we release a new app. After all, it is one of the…
Tatiana Odnorozhenko
19.09.2023
How to Optimize Promo or Preview Videos? Here, we come to the discussion that started almost from the moment ASO…
Tatiana Odnorozhenko
07.09.2023
The topic of ASO for travel apps is now more relevant than ever because, finally, COVID-19 is history, and we…
Tatiana Odnorozhenko
04.09.2023
ASO for Portuguese-speaking countries is another step towards promoting your application worldwide. The logic of the process is usually such…
Tatiana Odnorozhenko
18.08.2023
A feature of the process of localizing an application on the App Store is not so much the translation of…
Tatiana Odnorozhenko
25.07.2023
In this article, we put a short description in one line with visual elements and try to find out its…
Tatiana Odnorozhenko
14.07.2023