App Store and Google Play featuring is one of the few channels where an app can gain +1,700% in downloads…
Tatiana Odnorozhenko
05.08.2026
In this edition of ASO news for July 2026, we cover the key changes in App Store and Google Play…
Tatiana Odnorozhenko
03.08.2026
Targeting the Social category through broad keywords means competing with Instagram, TikTok, and Discord on their home turf. That’s not…
Tatiana Odnorozhenko
28.07.2026

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    We continue our series of publications dedicated to ASO for Indie developers. In the first part, we figured out how…
    Tatiana Odnorozhenko
    02.02.2024
    The ASO news digest is our desire to keep abreast of the updates that have occurred on the mobile application…
    Tatiana Odnorozhenko
    12.01.2024
    The industry ASO news digest is an attempt to keep abreast of the updates that have occurred in the mobile…
    Tatiana Odnorozhenko
    26.12.2023
    We continue our cycle of publications dedicated to ASO optimization for Indie developers. In the first part, we figured out…
    Tatiana Odnorozhenko
    12.12.2023
    The holidays are a busy time for ASO optimization, especially when discussing the winter season. After all, after the shopping…
    Tatiana Odnorozhenko
    04.12.2023
    ASO for independent developers, also commonly referred to as indie developers, is an entirely optional process. How can analytics and…
    Tatiana Odnorozhenko
    28.11.2023
    ASO mobile app optimization (Google Play or App Store) is precisely what makes you, as a user, see a specific…
    Tatiana Odnorozhenko
    20.11.2023
    The closer we get to the end of 2023, the more precise the trends of changes in iOS for ASO…
    Tatiana Odnorozhenko
    02.11.2023

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