In this edition of ASO news for April 2026, we cover the key changes in App Store and Google Play…

The mobile gaming market closed 2025 with numbers that are hard to ignore. The App Store generated $90.6B in total…

In this edition of ASO news for May 2026, we cover the key changes in App Store and Google Play…

ASO at agency or corporate scale is not just a bigger version of managing one app. The logic is different….

Every month, 130+ million people open a language learning app — and most of them quit within three weeks. Not…

Anyone who has worked with the Social category knows the feeling: the store page looks solid, the screenshots are clean,…

Every January, millions of people download a fitness and health app — and most delete it by February. Wrong app…

How to choose keywords for App Store and Google Play is a question most guides never fully answer. Most ASO…