Reinstalls are repeat installs by users who had previously downloaded the app but, for one reason or another, deleted it….
Tatiana Odnorozhenko
10.03.2026
In this February 2026 edition of ASO News, we take a detailed look at the key updates in the App…
Tatiana Odnorozhenko
02.03.2026
Mobile app KPIs are the only way to understand whether ASO is actually working. We often see teams that treat…
Tatiana Odnorozhenko
23.02.2026
How did the mobile app market change over the past year, 2024? This is the key question we will seek…
Tatiana Odnorozhenko
10.02.2025
ASO News: Digest – our commitment to staying updated on the latest changes in the mobile app market over the…
Tatiana Odnorozhenko
03.02.2025
App Release in the App Store is a final countdown for our developing process. Mobile applications have become an integral…
Tatiana Odnorozhenko
27.01.2025
This article is dedicated to an in-depth review of a prominent app category – utility apps in 2024. As we…
Tatiana Odnorozhenko
20.01.2025
Featuring in the App Store is a chance to take your application to a whole new level. Being highlighted in…
Tatiana Odnorozhenko
13.01.2025
The ASO News Digest is our effort to stay updated with the changes in the mobile app market over the…
Tatiana Odnorozhenko
02.01.2025
In this article, we analyze the most popular keywords and compare them with past trends to identify new tendencies and…
Tatiana Odnorozhenko
20.12.2024
The ASO Dashboard has been updated with enhanced functionality, making it an essential tool for quickly evaluating the effectiveness of…
Tatiana Odnorozhenko
16.12.2024