The meditation and mental health app market reached $8.64 billion in 2026, with around 2,500 apps competing in the category. When…
Tatiana Odnorozhenko
27.04.2026
The App Store listing is the first thing a user sees and the only thing the algorithm reads. Between 59%…
Tatiana Odnorozhenko
20.04.2026
This guide covers how to combine Apple Search Ads and ASO so that paid campaigns strengthen organic growth — and…
Tatiana Odnorozhenko
06.04.2026
The ASO news digest is our desire to keep abreast of the updates that have occurred in the mobile application…
Tatiana Odnorozhenko
26.02.2024
In this article, we will understand together what Promotional content is on Google Play and how it differs from in-app…
Tatiana Odnorozhenko
23.02.2024
We continue our series of publications dedicated to ASO for Indie developers. In the first part, we figured out how…
Tatiana Odnorozhenko
02.02.2024
The ASO news digest is our desire to keep abreast of the updates that have occurred on the mobile application…
Tatiana Odnorozhenko
12.01.2024
The industry ASO news digest is an attempt to keep abreast of the updates that have occurred in the mobile…
Tatiana Odnorozhenko
26.12.2023
We continue our cycle of publications dedicated to ASO optimization for Indie developers. In the first part, we figured out…
Tatiana Odnorozhenko
12.12.2023
ASO for independent developers, also commonly referred to as indie developers, is an entirely optional process. How can analytics and…
Tatiana Odnorozhenko
28.11.2023