Reinstalls are repeat installs by users who had previously downloaded the app but, for one reason or another, deleted it….
Tatiana Odnorozhenko
10.03.2026
In this February 2026 edition of ASO News, we take a detailed look at the key updates in the App…
Tatiana Odnorozhenko
02.03.2026
Mobile app KPIs are the only way to understand whether ASO is actually working. We often see teams that treat…
Tatiana Odnorozhenko
23.02.2026
ASO Dictionary from ASOMobile contains the basic terms and concepts in the ASO optimization of mobile apps. All terms are…
Tatiana Odnorozhenko
25.11.2021
Why it is essential to work with app ratings and reviews. Let’s imagine a situation in which it is necessary…
Tatiana Odnorozhenko
19.11.2021
Mobile app retention rate is a really important indicator. User retention is the best way to grow mobile app. Advertising,…
Tatiana Odnorozhenko
12.10.2021
What is the Keywords field for iOS? When entering information about your app in the App Store, you will notice…
Tatiana Odnorozhenko
16.07.2021
Your app description is the ASO optimization stage of the text part depending on the placement of your application. It…
Tatiana Odnorozhenko
20.01.2021
TOP ASO App optimization mistakes. Apps found at Google Play or the App Store are subject to specific rules and…
Tatiana Odnorozhenko
18.01.2021
App Keywords – keywords for your application (indexing and relevant suggestions from competitors and the market). App Keywords App Keywords…
Valeriya Mykhailenko
24.12.2020