Screenshots Drive 70% of Conversions

Visuals are the #1 factor users use to decide whether to install

App Store Screenshot Sizes

1290×2796 · 1170×2532 · 1080×2340 px

Google Play Screenshot Requirements

Up to 8 screenshots · Feature Graphic 1024×500 px

How Screenshots Look in Search

The first 2–3 screenshots decide whether users tap or scroll past

Screenshots Affect Your Ranking

Better conversion rate = higher position in search results

Design Details That Matter

Font choice, contrast, and dark mode support all impact perception

What Kills Your Conversion Rate

Poor visuals · No clear value · Confusing layout · Cluttered UI

Screenshot Checklist

Run through this before every update or launch

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